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Trying to blog consistently but having trouble because life gets crazy? Here’s help!
And if you’re looking to grow blog traffic, I highly recommend Ready, Set, Blog for Traffic from Elna Cain! It works…
One of the most frequently asked questions my readers ask me deals with my ability to blog consistently. This question is almost always followed up with a stipulation:
How do you blog consistently when you:
- Are so busy
- Have so many kids
- Live a life that is crazy
- Are homeschooling your kids
And honestly?
Consistency matters as a blogger. Your readers need to know what to expect, and then you need to deliver what you said you would. It helps build trust.
But, when life is crazy, consistency can be hard. I do have some tips though! So I thought I’d take some time today to talk about how to blog consistently.
But first, some stats from the blog:
I published my first blog post here on 9/22/2015. In the roughly four years since then, I’ve published 234 posts.
That puts me over my target goal of one post each week, because that number also includes all 26 posts in my series (An A-Z Guide to Working at Home with Kids). Those posts were published one a weekday for a couple of weeks a while back.
While I’m not putting out content as often as many bloggers, I am being consistent in my posting.
And yes, I’m putting out content consistently while I’m also homeschooling nine kids, making sure my client work gets done, and keeping the house from falling into utter disarray.
And if I can do it, I know you can too.
Here are ten of my best tips to help you be a consistent blogger.
Blog Consistently Tip #1: Examine Your Posting Schedule
How often do you WANT to put out new content? What’s your ideal number of posts per week (or per month)?
Take some time to think about this. Tied into this question is this very similar one: how often do your readers want to read new content from you?
Do you have a number in mind?
Good!
Now do me a favor. Take that number and slice it in half.
This makes your posting schedule more realistic for your crazy life.
So if you think posting once a week is a good number, post twice a month instead.
If you wanted to post twice a week, cut back to once a week.
If you think your audience wants to hear from you daily, post every other day instead.
There’s no perfect number of posts to add to your blog in a given week or month. Each blogger has to decide what’s best. And that number can change over time. But, if you set your bar too high, you won’t hit it consistently.
So don’t think about how many posts you’ll be able to put out on a good week, when everything is going swell. Instead, think about what you’re honestly able to commit to even when life is crazy.
And the benefit of doing this?
Now all of those ideas you have to write about will stretch farther. And your blog will suck less time out of the rest of your life.
Blog Consistently Tip #2: Make It a Priority
No one just magically has time for writing blog posts. I sure don’t!
I have to make it a priority in my life. And so do you.
That means writing a blog post is more important to me than watching the latest episode of Scorpion. It’s more important than kicking back and doing some reading.
If it’s a Tuesday and I don’t have my blog post scheduled already, writing one MUST be my priority for the day. It’s got to get done, because that’s the commitment I made for myself. One blog post a week, published sometime on Tuesday.
So make a commitment to yourself, and MAKE time for writing. It will become easier, I promise. The more often you make yourself sit down to actually write the post, the more of a habit it’ll become.
Soon it’ll be a natural part of your weekly/monthly routine. And you won’t have to think about it or dread it or come up with excuses why you shouldn’t nearly as often.
Blog Consistently Tip #3: Write Your Ideas Down!
If you don’t know what you’re going to write about, it takes way longer to get a blog post published. So keep a list of ideas handy. Whenever you think of something that’d make a good blog post, add it to your idea list.
Then when you sit down to write, you won’t be starting from scratch.
You can find inspiration for your idea list in so many places, such as:
- Scrolling through Pinterest
- Reading the comments on other blog posts
- Skimming your emails for FAQs
- Reading 3- and 4- star reviews about books in your niche on Amazon
- Asking your kids (if they’re old enough to have a basic idea of what you blog about)
- Talking to your ideal readers on social media (or in person)
- Reading your old posts and looking for things you missed or have changed
Don’t worry about fleshing out the ideas. Just write them down. Doing this will allow them to seep into the deep recesses of your brain. And you can think about them as you’re working on other things.
Continue writing down your ideas as they come. Because the more you train your brain to look for ideas, the more you’ll find!
Blog Consistently Tip #4: Change Your Standards
When I first started blogging, my goal was to make sure every post was between 300-500 words. My early posts are all super short.
And I did this for a reason.
I knew if I tried to sit down and create really long posts, when I wasn’t in the habit of doing so, I would fail.
So I changed my personal standards on what I wanted to publish. I stuck to shorter posts for a while. But then something weird happened.
The more I wrote, the easier it was to write longer content. And now, I often sit down and knock out 1500+ word posts in an hour.
I still have my minimum word count in mind. And when life is really crazy, I might need to drop down to it. But if that happens, I won’t be failing. I’ll still be meeting my standards. And that’s okay.
So think about your definition of a blog post. Are you only “counting” posts that reach long content status? Or are you giving yourself some grace to get in the habit of blogging consistently?
Blog Consistently Tip #5: Have a Backup Plan
When something happens, and I realize there’s just no way I can create a new post before my Tuesday night deadline, I have a backup plan.
And that’s to repurpose my content.
You see, I have 177 other posts on this blog that I can reuse. So, I look for one of my early posts that doesn’t have many shares (um…that’s actually ALL of my early posts since I didn’t realize marketing was important…) then I revamp it.
I give it a quick facelift, make some new images, and delete the old one. Then I republish it with a little disclaimer on the bottom about it previously being published on such and such date.
Then abracadabra, I have a post that’s ready to be published with minimal time required from me.
There’s nothing wrong with revamping your content. In fact, it’s a pretty smart move.
Other different ideas for a backup plan:
- Record a quick video and type up some show notes to go with it
- Throw some pictures together and type up a “Day in the Life of” or a “Behind the Scenes” type post
- Share a quote you use for inspiration and type up a quick explanation of what it means to you
- Have blog posts ready to go you can pull from when you need them (see tip #6 next)
Your backup plan needs to be something you can do really quickly, when you legitimately don’t have the time to create the content you normally do.
So spend some time thinking now, so when you’re scrambling after an unexpected ER visit to remove a sponge from your child’s throat (just me? Pica can really make life interesting…) you won’t have to spend any time thinking and can just go.
Blog Consistently Tip #6: Work Ahead
This is my favorite tip, when I can make it happen.
If you’re on a roll writing and really in the groove, go ahead and knock out a couple of posts. But don’t you dare hit publish on them. Instead, get them ready to go.
And then save them to your drafts on WordPress.
You can also schedule them out ahead of time. So write next week’s blog post today. Then next week instead of not writing, write another one. Then schedule that for the next week.
This way you’re always a week ahead. And you have a built-in buffer for when life is crazy.
I like to keep a couple of posts unscheduled, and just hanging out on WordPress. These are my ultimate backup plan. Of course, I already burned through most of the posts I had in this category. So now I need to make more…
Blog Consistently Tip #7: Use Templates
The less time it takes you to write a blog post, the more consistent you can be. So make it easy on yourself and use templates.
I have some templates in Photoshop and Pinterest templates in Canva I use to create my images. Then it’s just a matter of changing out the text and images instead of starting from scratch.
I have a checklist of things to do before I hit publish. Then I’m not reinventing the wheel every single time.
I know bloggers who have post templates. I haven’t made one yet, but I’m thinking about it…
Every minute you can shave off your post creation time matters. They all add up.
Blog Consistently Tip #8: Arrange for Guest Posts
Last week, I had a guest post publish. I did this for a reason.
You see, my teen had a tonsillectomy that Monday. I knew I wouldn’t have time to create a new post. So I had the perfect date in mind to hand over to someone else.
I also had guest posts back in 2017, when my son Bryson was born. Those four posts kept me from having to create content for four weeks.
If you have crazy times coming up on your calendar, start looking for guest posters. Many Facebook Groups for bloggers have days dedicated to collaboration. This is the perfect place to source guest posters. You can also send a memo to your email list asking if anyone would like to guest post. Your audience knows your niche very well, and you may just find the perfect person to write a post for you.
You might even do an article swap, to help get your content out to a new audience as well.
Of course, not everyone who agrees to do a guest post will actually deliver. So make sure you have your backup plan ready in case someone bails.
Blog Consistently Tip #9: Better Late Than Never
I haven’t always put my posts out on Tuesdays. Sometimes, even when I’m trying really hard to be consistent, life happens. We get sick. Or the piglets dig their way out of their pen and I have to round them up again.
Life happens.
And when it does, just get your post out as soon as possible. I’ve published a couple on Wednesday. Or even on Thursday.
This happens more frequently on my other blog…I plan on publishing on Wednesdays there, but it doesn’t always happen that way.
It’s so easy to listen to the perfectionist inside who says, “You stink. You can’t even put a post out when you’re supposed to. Now you shouldn’t even bother to keep blogging because you missed your deadline.”
But you can’t listen to the perfectionist. You aren’t perfect, and neither am I.
And it’s okay to occasionally miss a self-imposed deadline and publish a post behind schedule. Or to examine your life and decide to reduce your posting schedule for a season.
You have the right to change things up. Just communicate the change with your audience and stick to it.
Blog Consistently Tip #10: Streamline Some Stuff
If you’re constantly rummaging through cupboards trying to figure out what to cook, or staring at a mountain of dirty laundry, blogging might not be at the top of your priority list.
When you feel out of control for life in general, consistency on your blog probably won’t happen.
That’s why you’ve got to get some basic routines and frameworks in place. Get to a place where you can consistently carve out time for your blog.
If you try to blog before then, you probably won’t stick with it consistently.
But the good news is, you can get there. If you need help trying to get your day-to-day life figured out to make time for your blog, I can help! I created my course, Balancing Diapers and Deadlines, with YOU in mind.
In it, I share all my secrets for minimizing my decisions and putting as much of the day-to-day operations of the house on autopilot as I can. Because when your brain isn’t overloaded with all those little decisions, it’s better able to be creative and create the content you desire.
If you’re ready to build the framework for your days, click here to learn more about Balancing Diapers and Deadlines.
What Tips Would You Add?
If you’re a rock star at putting out content consistently, what tips would you add to this list? I’d love for you to share in the comments.
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Lisa Tanner is a former teacher turned homeschooling mom with 11 kids. She's also a successful freelance writer. Lisa enjoys helping other busy moms find time to start and grow a side hustle of their own.
Andy says
Wonderful ideas! I have a very full time job and struggle with consistent blogging. Life just seems to get in the way. I love your ideas! Thank you!
Lisa says
Thanks for reading Andy! Life can definitely get in the way of blogging, so hopefully these tips will help us all fight back a bit and stay consistent.
Jennifer says
These are great tips! I am still working on getting into the groove of posting. There is so much that goes into blogging that I never realized! LOL. I think it is key to build consistency, and I love republishing old posts! Total life saver!
Lisa says
Old posts are the best, aren’t they Jennifer? And yes, there are definitely a lot of steps you don’t think about at first.
Divya says
You know what else I realized? It’s easier to write when you do it more often. Sometimes, when I go long stretches of time without blogging, it feels like it’s such a big THING to figure out what to touch on, what to say, how to explain the time away. It’s easier on us as bloggers to do it more consistently!
Lisa says
You are definitely right Divya! If we stay in the habit it’s so much smoother.
Amber Stanfield says
Great ideas. I just started this blogging thing and it’s really hard to find the time to do it some weeks with my full time job and hectic life.
Lisa says
Thanks Amber. Yes, making time can be a definite challenge.
Margaret Westhoff says
These tips are spot-on! As a SAHM of 2 toddlers, my goal is to publish one blog post a week. Some weeks, I’m not able to create a new post, and on those weeks, repurposing and revamping old posts is my go-to plan. I need to focus on making blogging more of a priority. Your post is inspiring and gives me some much-needed ideas on how to become a more consistent blogger.
Margaret Westhoff recently posted…15 Best Motherhood Quotes
Lisa says
Thanks Margaret, yes having a plan in place for those really crazy weeks is key.
Courtney says
I definitely need to start writing my ideas down and using templates on Canva! I can’t tell you how many times I thought of a good idea and did not write it down then forgetting it later! Making my graphics usually takes me longer than I’d like so using a template would definitely cut that time! Thanks for sharing these helpful tips!
Courtney recently posted…Cheap DIY Paint Stick Picture Frame
Lisa says
You’re welcome Courtney. I know if I don’t write my ideas gone, they quickly vanish into thin air! And yes, templates help so much for social media stuff.
Kat says
These are fantastic tips! I am a homeschooling mom to 4, so I am happy to glean from your expertise! I am working on getting a place where I have several completed posts saved and waiting to be edited. I normally jot a quick outline for each post and save it until I can spend time elaborating later.
Lisa says
Love your tip of doing a quick outline and then coming back to it later Kat. Thank you for sharing!
ShootingStarsMag says
You definitely have to be as consistent as possible. I’m trying to get more into blogging ahead so I’m not as rushed (most of the time at least haha).
-Lauren
ShootingStarsMag recently posted…White Rabbit by Caleb Roehrig
Lisa says
Lauren, getting ahead sure helps!
Gabby says
These are great tips! I liked the first one about cutting the posting schedule in half. Actually, I dont know if I liked it but I am intrigued by it and honestly the thought of that feels like it takes a little bit of the pressure off. I’ll keep thinking about that one.
I do like the idea of keeping a few things unpublished and ready to go when life gets crazy. I’m in a busy season so the crazy seems constant. I had the thought the other day “When things settle down a bit then I will….” Followed quickly by “Girl, things are not about to settle down anytime soon so you better find time.”
I am learning that there is always time for the things God has called us too. I just need to keep my priorities straight.
Thanks for sharing
Lisa says
Gabby, I encourage you to think about the first one. If you find you’re staying way ahead of your halved schedule and have several posts written but not published, you can always bump back up. In the meantime it’ll give you a little extra space for marketing.
I love the point you make about having time for what God calls us to, as long as we keep our priorities straight!
Hillary says
Thanks for the ideas! Really great tips. It’s really hard fro me to get ahead of the game right now!
Lisa says
I know the feeling Hillary! I started the year with a couple of posts ready to go and loved not being so rushed. But then life happened and those got published and not replaced and now it feels like I’m constantly playing catch up. Someday maybe we’ll get ahead!!
Vanessa Shinn says
Great tips! I’m working on figuring all this out right now, so perfect timing! Thanks!
Vanessa Shinn recently posted…The Gift of Receiving
Lisa says
Thank you Vanessa! Blogging consistently takes some reevaluating and planning, but it’s definitely possible.
Vox says
This post is so inspiring! I have made a commitment to post a YouTube video and a blog post weekly and was doing fine until the flu hit (two months into this new schedule)! I am still kicking myself, but am also picking myself up off the canvas and getting ready to try this schedule again. Thanks for showing me how “normal” folks manage all this.
Lisa says
When sickness strikes, it’s really hard to stay on top of everything Vox. Yes, definitely don’t stay down and frustrated. You can get back in the habit of posting your videos and hopefully some of the tips here will help!