How to Grow Your Email List with Quizzes: A Review of Interact

This post may contain affiliate links. If you click through and make a purchase, I may receive a small commission at no extra cost to you. You can find my full disclosure page here.

Were you as quiz obsessed as a teenager as I was?

Quizzes were my favorite part of all the magazine I read. I loved the insight they offered, and tried making quizzes for my friends and family on multiple occasions.

They didn’t always turn out like I planned, but they were a lot of fun! Thinking about them brings back good memories. 😀

So when Interact  reached out and asked if I’d be interested in partnering, I was ecstatic to try my hand at making another quiz!

Interact makes quiz making easy!

No more manually trying to add up scores. Or struggle coming up with a format.

Just an easy to use interface with lots of options!

Here’s a peek at how it works. And if you’d like to take my first quiz, you can find it here.

How to Make a Quiz

Once you log into Interact, you’ll be able to start right away. You can find plenty of pre-made templates, or create a quiz from scratch.

I opted for a pre-made! Based on the topic I had in mind, I knew a personality quiz would be better. There are also assessment style quizzes, which are scored differently.

Once you select a template, you can change the images, questions, and results. The menu on the left-hand side helps you  If you get stuck, there are plenty of help videos.

With just a few clicks, you can easily brand your quizzes. You can change the color scheme, font, and logo.

These help make each quiz fit naturally onto your website.

Creating the Questions

Coming up with a topic related to my brand was easy for me. But, I struggled trying to figure out how to word the questions.

I took plenty of notes on scratch paper before sitting down to make the actual quiz. I tried to think of four possible answers for each, with each answer leading back to a particular result.

Honestly, drawing this part out really helped the most. I took time to sketch out my questions and the possible answers. Then I added arrows pointing back to the four “results” I had available.

You really need to think this through. You want your quiz to make sense, and your answers to match what people expect. If you’re a visual thinker like I am, I highly recommend taking time to draw out your quiz. This really helped me to get everything visualized in my mind.

You’ll have to let me know what you think of my quiz!

Images

I used Stencil to create images for my quiz. You can also add images for each question, but I decided not to. It’s easy to toggle those images on and off.

Using high quality images is a great way to get more shares on your quiz. People like things that are visually appealing, so take the time to at least add a main image that is shareable.

I really found the image integration process seamless. It was very user friendly, and easy to navigate.

Connecting to Email Service Providers

I’m a ConvertKit user. I must say Interact impressed me with the simplicity of connecting to ConvertKit. It only took a couple of minutes, mostly spent waiting on my slower internet to load the page so I could grab my API key.

Now my quiz is connected, and when people sign up after taking the quiz, they’ll be added to my email list. Since this was a huge reason I wanted to try quizzes in the first place, I was thankful it was so simple!

You also have the option of linking answers to each question to a certain tag on your list. If you have a segmented list, this could be beneficial.

Before finishing this step, you have to personalize the opt-in form. There were different options you could check on and off. I decided to keep mine simple, and to allow users the ability to skip the step.

Time Commitment

Once I had my ideas figured out, it took me about two hours to make my quiz. This included making the images. I also spent time prior to this watching videos, learning how to use Interact.

Want to Make Your Own Quizzes?

If you’re ready to design a quiz of your own to generate leads, give Interact  a try! It’s a fun way to add people to your email list.

Disclaimer: I received a subscription to Interact in exchange for this post. The opinions are my own, honest reflection of the service.